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Psychology Associates, LLP 

          Whole Person Treatment . . .

                Attending to Psychology, Biology, Relationships, & Spirituality 

Wendy Upadhyay, Psy.D., Licensed Psychologist

Insurance Accepted:

● The Alliance

● Unity/Quartz

● Blue Cross Blue Shield


   and GHC. 

Does not accept MA

UW-Madison’s SHIP

Please verify your coverage with your insurer prior to your initial appointment.

Years in Practice: Since 2003


Adults, LGBQ, Transgender  or Non-Binary status, Children & Teens. People of all racial and ethnic backgrounds, genders, sexual orientations, religious and/or spiritual beliefs or non-beliefs are welcome. Individuals, couples and families; Work with therapists, counselors, and psychologists. 

Theoretical Orientation:





Integrative (using CBT, DBT, EMDR treatment approaches)

Treatment of:


Anxiety and PTSD

Grief and Loss

Concerns around LGBQ, Transgender or Non-Binary status, Trauma: recent, childhood, single, and complex

Emotional/Physical/Sexual Abuse and/or Neglect

Relationship and Parenting Issues

Spiritual or Religious Issues

Wendy Upadhyay, Psy.D., Licensed Psychologist

As a psychologist, I work hard to make my office a safe, accepting and non-judgmental place for my clients to explore their concerns, whether it be relational, emotional, academic, spiritual, cultural, or health related. I view my role as a collaborative, trusting one. I don’t have a magic wand and won’t dispense a ton of advice, but rather, will walk with you on this journey of discovering your inner resources and strengths to help you find more effective ways to manage your life, find hope, and make sense of your suffering.

I believe wholeheartedly that every symptom, thought, feeling, and behavior is there for a reason, and that it is my job to help you figure out those reasons. Treatment then can be viewed as an important learning experience, a chance for self-exploration and meaning making, and a place to weave together the pieces of your puzzle in a way that allows you to see the whole picture of your situation in the context of your crucial life experiences, from childhood forward.

In my psychotherapy career spanning 20+ years, I have worked at college counseling centers, at a private practice in Sauk County, at two outpatient hospitals, and in a community mental health clinic. I have worked with teens, adults, families, couples and groups. Though I have strong experience in the area of treating complex trauma, I am pleased to now offer general therapy services to a wider range of individuals with varying mental health needs in Madison.

Formally, my professional background includes my BA in Psychology in 1989, my MA in Professional Counseling in 1996 (ISPP-Chicago), and my Psy.D. in Clinical Psychology in 2002 (ISPP-Chicago). I completed my pre-doctoral internship at the University of Wisconsin- Madison's Counseling and Consultation Services, then served as their primary provider of after-hours crisis services until I started working with Agnesian HealthCare/SSM Health in 2003, where I continue to work on a part-time basis.

You will always be able to count on me to be open and honest with you about my impressions and recommendations. I will work hard to empower you to be the best version of you possible and will advocate on your behalf when needed. So, whether you need assistance with grief and loss, depression and suicidal thoughts, panic attacks, PTSD, a tough medical diagnosis, relationship problems, women’s issues, parenting, concerns about gender identity or sexual orientation, issues related to race/ ethnicity, or an unresolved history of neglect or physical, sexual, or emotional abuse, I am happy to discuss your goals and help you reach a place of living more authentically, with hope for the future, and with a renewed sense of meaning and purpose.

Research shows that the best predictor of a good therapy outcome is a strong therapeutic alliance, so I always make our therapeutic relationship a priority. My primary way of conceptualizing my clients’ concerns is rooted in psychodynamic theory, though my way of being with my clients often feels very client-focused and relational. I may incorporate the use of a variety of treatment interventions to help you resolve long-standing issues, build coping skills, and learn stress reduction techniques. These interventions may include guided imagery, progressive muscle relaxation, grounding skills, DBT skills, and EMDR. I have specialized training in EMDR, a highly-regarded treatment for trauma and that works well for many other conditions, too, and am presently working on becoming EMDRIA certified.

Please contact me for additional information or to make an appointment at:

Email: [email protected]

Leave a message: (608)-255-9119, ext. 21.

I am happy to offer you a free 15-minute phone consultation. Thank you and I look forward to possibly working with you.

Please note: E-mail is not a secure form of communication and therefore, confidentiality cannot be guaranteed.

Email Wendy